7 perfect questions to ask while networking

Whether you're looking to advance your career or grow your business, networking can help you to unlock new opportunities. And the ability to forge meaningful connections can be a great asset for entrepreneurs. The more people you engage with on a regular basis, the bigger your network becomes and the greater your exposure to opportunities for accelerating your success. Yet, despite the benefits, many people dread networking. If the thought of striking up conversations with people you've never me...

10 things I hated about your business pitch

A great business pitch is a fine balancing act and many entrepreneurs make mistakes that ruin their chances of securing funding. If outside investment is the only way to get your new venture off the ground, you want potential investors to be as excited about the business as you are. Yet along with your confidence and enthusiasm, you also need to demonstrate your competence and credibility. Here, Tim Berry shares the10 things he hates the most when they come up in business pitches so you can...

Want to truly make your mark on the world? Start by following these 5 principles

Entrepreneurs are great at coming up with ideas to improve people's lives through the products they create, the services they provide, or the problems they solve. Yet many breakthrough ideas never see the light of day because people fail to act on them. Taking action to follow through on your ideas requires courage. And you can only gain the courage you need by facing your fears. Here, Danielle Sacks shares five principles Case Foundation CEO Jean Case says entrepreneurs and other change-makers ...

The benefits of being an outsider: Why brands are hiring marketers with no sector experience

Diversity of thought is a key ingredient for creativity and problem solving. And a reluctance to hire marketers from outside your sector means you're missing out on the fresh perspective an outsider can bring to your marketing strategy. Marketing is a highly transferable skill and with the blurring of boundaries between sectors there's no reason why someone can't take what they've learned in one sector and apply it to another, writes Molly Fleming. Here, she shares some top tips from experts on ...

Fact-check: What does Brexit really mean for Europe's startups?

Despite continuing uncertainty over post-Brexit access to foreign talent, international trade and international capital, most British startups aren't planning to move their headquarters abroad. The U.K. is due to leave the European Union on 29th March 2019 unless the negotiating period is extended. Yet despite the unpredictable outcome and fears of damage to the innovation economy, research shows British startups are still attracting investment and expanding into foreign markets. Here, Valentina...

Yes, you’ll fail. This is how you’ll actually learn from it

  Failure is an inevitable part of the entrepreneurial journey and even the most successful entrepreneurs experience failure at some point. While having a positive attitude towards failure is a good indicator of future success, the advice we often hear about embracing failure can be counterproductive as it conflicts with our natural, emotional response. Here, Gwen Moran shares some top tips from executive coaches and leadership experts on the steps you can take to manage your emot...

Is equity crowdfunding right for your startup?

Raising finance through the traditional venture capital route can be a gruelling process and many startups opt for crowdfunding instead. The most common form of crowdfunding is reward-based, in which you raise funds by offering people your new product, a gift or a discount in exchange for their contribution. With equity crowdfunding however, you raise capital by offering investors part of your company's equity in exchange for their investment. And equity crowdfunding can work for both early...

How to create a simple small business lead generation process

Sales are the lifeblood of every business. And no matter how good your products or services are, they aren't going to sell themselves. Lead generation is the process that attracts people to your business and sparks their interest in what you're selling. And the more effort you put into lead generation, the more people you'll have in your sales funnel that you can convert into paying customers. Here, Ryan Myers shares some top tips for implementing an effective lead generation strategy that will ...

15 ways to identify and fix your branding mistakes

Your personal brand is your reputation. It's the impression you make on other people—in person and online—about your values, attitude, credibility  and integrity. And it's what potential employers, business partners, investors, or customers rely on to decide if they trust you. While a strong personal brand can open the door to new opportunities, being careless with your brand can slam it shut. Here, members of the Young Entrepreneur Council (YEC) share how to fix some of the most commo...

12 tips for building a successful podcast

As a marketing tool, podcasts provide an easy to consume, effective and convenient way to share engaging content, increase your reach and grow your audience. Listeners can access your content during their daily commute or while doing other things at home or at work, making it easy to consume. And by regularly hosting podcasts you can develop your public speaking skills while establishing your authority and building trust with your audience. To help you reach your podcasting goals, Krystle M. Dav...

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