What your small retail business can do to stand out from the crowd

The UK is seeing a reversal in fortunes for independent retailers. While large chains are disappearing from the high street in almost every region, independent retailers are thriving. And in many cases this growth has been helped rather than hindered by the internet with online marketplaces drawing consumer attention to independent retailers they might not find otherwise. And, according to research, opening a bricks-and-mortar store can boost traffic to your retail site by an average of 52% within six weeks of opening, writes Henry Williams. Given this "symbiotic relationship" between physical stores and e-commerce platforms, Williams shares here 5 ways to ensure your retail business stands out both online and on the high street

[Read the full article on startups.co.uk]

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