Tips for creating an effective equity crowdfunding campaign video

Combine the reach of equity crowdfunding with the power of video and you have the ideal opportunity to attract potential investors with an engaging, memorable and compelling video pitch. The additional upfront cost of creating a good campaign video "can pay off big time," says Bill Clark, as campaigns featuring videos raise more than twice the funds of campaigns without them. Here, he shares some top tips for creating a video pitch that sparks the imagination, highlights potential for growth, and shows your personality.​
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