Strategy is useless without execution

The best-laid plans go awry when there's a big gap between strategy and execution. While your business plan may already include the tactics you're going to use—and the specifics for measuring progress and performance—if they're not accurately aligned with your strategy, they're not going to lead to effective execution, says Palo Alto Software founder and business planning expert Tim Berry. Here, he shares how to close the gap between strategy and execution—and what effective execution looks like in action.
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