Strategic planning is an essential process for determining where your company is going and the best way to get there, yet nine out of 10 organizations fail to execute their strategies. A strategic plan is a detailed roadmap the business will follow for the next few years. It includes an action with specific activities and due dates and sets out who is responsible for what. To help yours be among the "10% of businesses that actually make their strategic plan stick," strategy expert Ted Jackson shares here a comprehensive, step-by-step guide that walks you through the three critical phases of strategic planning.
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