Investors don't ask women founders the same questions as men. Here’s why that's a problem

Gender bias in the questions investors ask entrepreneurs impacts the level of funding they receive, with men typically receiving higher levels of funding than women, according to research. When Dana Kanze and her colleagues analyzed question and answer sessions between investors and entrepreneurs, they discovered the venture capitalists were asking male entrepreneurs questions about the potential for gains while asking female entrepreneurs about the potential for losses. And because their answers tend to match the way questions are framed, "the women end up looking like they're playing defense," writes Kimberly Weisul. Here, she shares key findings from the research and what Kanze says investors and entrepreneurs can do to fix the situation.

[Read the full article on]

Image credit: Shutterstock 

Lead generation tips for startups
4 ways to protect your startup from copycat compet...

Related Posts


Join Today!

  • #ShapingtheOdds is completely free to join and use, and community members buy into the pay-it-forward philosophy of openly sharing help, knowledge, ideas and advice to fellow community members. 

    Register below, or read more here!

  • We recommend that you register and log in using the Facebook button.