Now boasting more than a billion active users, Instagram has become a powerful marketing platform. Since its early days as a simple, photo-sharing app, Instagram has been creating new ways for brands to engage users and build customer loyalty. This comprehensive guide walks you through "the fundamentals of a well-rounded Instagram marketing strategy" with some top tips on how to create an effective profile, develop a Stories strategy, and use analytics to make sure your content remains relevant and resonates with your target audience.
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