Building a network is one of the most important things you can do to help your business thrive—and building the right network is crucial. Although networking events provide opportunities to meet people who can support you and your business in some way, it takes time and patience to cultivate authentic relationships. Here, founder and CEO Isa Watson shares her top tips for successful networking, including how segmenting your relationships and knowing how to prioritize them will help you build "the right kind of connections that your business needs to succeed."
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