3 counter-intuitive customer service lessons entrepreneurs should learn

The only thing that differentiates your business from the competition is the quality of the overall customer experience. And if any aspect of a customer's experience falls short of expectations, you'd better make sure your customer service is exemplary. To build a successful business you need satisfied customers who are loyal to your brand, will return for more, and will recommend you. And good customer service is a vital part of the overall customer experience. Here, Alex Gold shares some important lessons on how to turn "customer service blunders into success stories."

[Read the full article on entrepreneur.com] 

 Image credit: PeopleImages / Getty Images

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