How to lead in The Infinite Game - THE 5 PRACTICES


There are 5 practices that #leaders must enact in order to transform their #mindset to an infinite one. The #goal isn't to beat your #competition, it's to outlast them. #Videooftheday courtesy of @simonsinek
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4 Management Traps to Avoid at All Costs


While every #leadership style is different, every #boss should steer clear of these 4 negative traits. Watch the #videooftheday and know them! Courtesy of @Entrepreneur
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5 ways to lead in an era of constant change


​ Who says change needs to be hard? Organizational change expert Jim Hemerling thinks adapting your business in today's constantly-evolving world can be invigorating instead of exhausting. He outlines five imperatives, centered around putting people first, for turning company reorganization into an empowering, energizing task for all.  #Videooftheday courtesy of @Tedx talks
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12 kinds of sales prospects and why you need to create a list for each one

While it's essential to keep sales coming in to grow your business, it can be a daunting task for non-sales professionals. The first challenge is reaching the right individuals and inbound marketing alone may not be enough to reach your best potential customers. A regular sales prospecting campaign helps you reach qualified prospects and move them through the sales cycle. To help you get started, international sales expert Grant Cardone shares here 12 prospecting activities that will increa...
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7 effective ways to initiate and cultivate business referrals

Referrals are one of the best ways you can grow your business. When satisfied clients refer other people to your business, it creates instant trust for your brand. And the new clients you gain become just as loyal and create more referral opportunities for you. "The easiest way to establish a solid referral business is to make sure our current customers or clients feel important and well taken care of when working with us," writes Sherrie Campbell. Here, she shares some top tips on how to enhanc...
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Why does your sales team lose deals?

If your sales team is losing potential sales, the chances are it's due to a flaw in the sales process. By analysing sales calls you can quickly identify who is struggling and why and invest resources into improving the qualifying process and boosting your team's performance. In most cases, your prospects' objections are likely related to lack of budget, authority or urgency. And these problems are simple to resolve, says venture capitalist Tomasz Tunguz who shares here how sales teams can become...
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4 ways to implement psychology in marketing

The aim of marketing is to influence the behavior of their audience in a way that builds engagement, converts leads, and boosts sales. Psychology plays an important role in consumer behaviour. And understanding what drives consumer engagement, purchasing behavior and decision making can help you find more effective ways to attract, engage and influence consumers. Here, Sammi Caramela shares some top tips from marketing expert Rachel Clemens on how to incorporate aspects of behavioral psychology ...
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4 of the most important ways to double sales in the first 90 days of the year

The classic definition of a sales pipeline might assume that the more prospects you funnel into the top end of the pipe the more customers come will come out at the bottom end. Before you begin pouring leads into the pipeline however, you need to get your lead generation, tracking and and management right to prevent your pipeline springing a leak. Small increases in efficiency at multiple points in the sales cycle ripple outward to generate huge sales increases, says Geoffrey James. Here, he sha...
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