4 things every social entrepreneur should know

4 things every social entrepreneur should know
Being an entrepreneur is no easy task, you not only have to fight to bring your idea to life and get enough users and money to survive, but you also have to add impact to the equation. Social entrepreneurship is the use of techniques by startup companies and other entrepreneurs to develop, fund and implement solutions for social, cultural, or environmental issues. For some entrepreneurs the impact comes first, and it’s the ‘raison d’etre’ of their business, they want to pay it forward and make t...

6 personality types perfect for startups

6 personality types perfect for startups
You may have heard that raindrops aren’t all the same size. Well, just like raindrops, not everyone is suited to work at a startup. You’ve got the dream, and you’ve got the products or services, but do you have the right team? Your team helps determine the path your startup follows and the ultimate outcome. Let’s look at six personality types perfect for startups. #1: The Dreamer We bet you are the dreamer and the visionary. You’re the one who can dream big and at the same time set smaller goals...

Grinding it out in Silicon Valley

Grinding it out in Silicon Valley
During the 2016 Global Startup Grind Conference in Redwood City CA, leading investors including Marc Andreeassen, Tim Draper and Vinod Khosla shared insights, success stories and advice with thousands of entrepreneurs. Key highlights from the two days are as follows: Tide is turning with reduction in valuations and capital After strong post-recession growth in funding and valuations, ‘the tide is going out’ potentially leaving behind many dying unicorn companies. While many factors are contribut...

3 Hacks for marketing your business online

3 Hacks for marketing your business online
As a young startup, do you find yourself struggling with marketing ideas? Do you want to get your business “out there,” but you aren’t really sure how to do it? Let’s look at three hacks for marketing your business online. Just what do we mean by hack? In years past, the word had a sinister connotation, but today, when it comes to marketing, it’s a word we use to describe a secret or tip that takes your sales pitch to the next level. Other times, hacks are used to save time or money. So…are you ...

Retention of key employees

Retention of key employees
Bringing the best talent to your organization, however, that is not enough. Successful organizations have more than monetary incentives. According to a recent survey in Silicon Valley, over 50% employees believe they would earn more money by switching jobs. Money alone is not enough. Additional incentives help retain key employees and help employees remain both efficient and productive. Retaining key employees The process of keeping employees should be considered even before hiring them. This pr...

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