Today, ‘digitalization’ is the hot topic, buzzword and goal of most organizations – from industrial companies through startups and public / government entities. However the term ‘digitalization’ is frequently (mis) used to describe use of mobile and other technology in one’s daily life and work. Real digitalization of an organization involves: Delivering solutions to customers through technology (ie ‘solution as a service’, software, platform / API integration) Gathering, understanding and lever...
Launching a startup is hard, and having the wrong co-founder at your side can compound your problems. Yet, launching with an A+ co-founder can help to excel your growth. As with many things, there are usually two sides. Let’s look at the advantages and the disadvantages of having a co-founder for your startup. Let’s start with the positives. Two skill sets are better than one One of the biggest advantages to having a co-founder is that you are both bringing specific skill sets to the table. Havi...
Tom Chi is passionate about teaching the Prototype Thinking techniques he and his colleagues used to build Google Glass, Self-Driving Cars, Microsoft Outlook, and Yahoo Answers. Tom’s been delivering his workshops around the world for the past five years and the testimonials on his website are impressive. Tom says he’s seen his short workshops deeply transform individuals and teams, and those who actually apply the techniques after the workshops have reportedly sped up key parts of their busines...
Is there a secret sauce to startup success? It turns out, there just may be. What if we told you that an advisor is a step in the right direction and one that might propel you to triumph? Finding valuable resources Whether you have one advisor or an advisory board, you’ll find that they can be a valuable resource, especially as you move towards your startup launch day. An advisory board can help you move ideas from the idea stage to fruition. They can guide and help put you solidly on the path t...
Ryan Allis is an impressive individual. At the age of just 33, from 2005 to 2015, the three companies he founded and led achieved USD 325 million in sales. The former founder and CEO of iContact and a co-founder and CEO of HIVE , Ryan is now on a mission to build a global community of leaders and innovators working together on creating a better world. Ryan has shaped the odds in his favour using unit economics, coupled with knowing his and the company’s purpose, being an authentic leader and doi...
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Helen Lindsey created a new blog post, 4 examples of how AR & VR will improve customer serviceTechnology is changing all the time and as customers become more accustomed to instant communications and on-demand services, so their needs and expectations are increasing. While customers benefit from the speed with which they can obtain information, goods, and services, there's also the risk that increasing automation is making customer service less personal. Scottie Gardonio explores here how further technological advances in augmented reality (AR) and virtual reality (VR) could reverse this...Post is under moderationStream item published successfully. Item will now be visible on your stream. -
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Helen Lindsey created a new blog post, 3 things leaders with impressive communication skills always doWith the increasing tendency towards a leadership style that's more relationship- than task-orientated, leaders need to inspire their teams with their vision and encourage innovation while supporting and developing team members to fulfill their potential. Successful leadership requires a high level of self-awareness, which is the foundation of emotional intelligence and the key to communicating effectively with others. In this article, John Hall shares how effective leaders use their impressive ...Post is under moderationStream item published successfully. Item will now be visible on your stream.
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Helen Lindsey created a new blog post, Six steps to defining your target marketOne of the most difficult aspects of starting and running a business is finding new customers, and the first step to building your customer base is to define your target market. By understanding who your customers are, and how your business can solve their problems, you can grow the business by identifying ways to attract new customers and target your most profitable customers to increase sales. To help you get started, Grant Leboff, principal of the Sticky Marketing Club, shares some top t...Post is under moderationStream item published successfully. Item will now be visible on your stream.
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Helen Lindsey created a new blog post, What popular start-up advice is plain wrong? Successful founders demystify entrepreneurshipStarting your own company can be daunting and before you take the leap into entrepreneurship you need to be armed with accurate information, advice and guidance. There's a wealth of resources available for UK entrepreneurs to access reliable business advice, and yet there's still a lot of inaccurate information and poor start-up advice that could be stopping budding entrepreneurs in their tracks. To help you separate fact from fiction and make well-informed decisions, founders and CEOs behind hu...Post is under moderationStream item published successfully. Item will now be visible on your stream.
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Helen Lindsey created a new blog post, What’s the best way to get customer referrals for your business?A strong customer retention and referral program is crucial for the growth of your business. A happy customer isn't only more likely to continue buying from you; he or she is also more likely to recommend your company to others, especially when there are incentives involved. Customer acquisition is a challenge for any business and the increasing use of digital channels makes it easier for your existing customers to act as brand ambassadors. To help you harness the power of referral marketing, Ri...Post is under moderationStream item published successfully. Item will now be visible on your stream.
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