One major consequence of the internet has been the proliferation of choice, in all arenas. Remember when you walked into clothing stores and picked out what was on the shelf? How quaint. Looking for a new kind of toothpaste? Here are 75! When it comes to material objects, figuring out what you need can usually be done through online reviews. For services, however, the currency is still the personal reference. Think about it: when you need a service, would you rather read 400 online reviews, then...
Preparing for the sale of a company can be a long-term process and one that can zap the energy of even the most energetic CEO. We've put together a shortlist of four things founders/management teams need to consider before selling a company. #1: Keep moving forward As you enter the sales phase, you might be tempted to scale back your day-to-day operations. This isn't a good idea. You want to keep your business running as usual, just as if a sale isn't right around the corner. This guarantees y...
With the internet rapidly taking over the way we do business, a lot is changing. Some people view the digitization of work as a bad thing, but really people will be the winners . One of the reasons for this is that it brings people together. Physical location no longer determines who can work for who. Employers can search out the best of the best and hire them for whatever tasks they need. Working with freelancers also saves you money. You only ever pay for the work that is actually completed. B...
Thinking about adding interns to your startup staff? Oftentimes, this is a great idea. Interns can bring fresh, new ideas and a unique perspective to your startup. They are usually inexpensive, and very often they're young and flexible. You'll find they're willing to learn many different aspects of your business and pitch in where they're most needed. As an added bonus, if they really work out, you can add them to your staff permanently. Yet, there are some important guidelines to follow when do...
Recent studies indicate that 20-35% of today's jobs will be eliminated by automation within the next 3-5 years. To determine your relevance in the future, consider: Are the daily or weekly tasks in your job repetitive and predictable? How do you make decisions – based on analysis of historical patterns or through consideration of many factors requiring judgement and human intuition? What is your role in delivering a positive customer experience? How successful are you in empowering and inspiri...
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Helen Lindsey created a new blog post, How to build a successful business teamWhile it's common for startups to wait too long before they start hiring, you won't be able to do everything yourself when it comes to growing the business. You need to start building a team that shares your vision and values, while bringing the right balance of skills and experience to fill key roles in the business. Having the wrong team is one of the top reasons for startup failure, so you need to be selective and strategic about the people you choose to work with. To help you build a winning...Post is under moderationStream item published successfully. Item will now be visible on your stream. -
Helen Lindsey created a new blog post, Social media for business: A marketer's guideIf you're not using the right social media channels, you may be missing out on valuable business opportunities. Some platforms may be a better fit than others for what you want to accomplish and simply increasing your activity on a current platform may not be the best way to achieve your goals. Different objectives and target audiences require different channels and tools. To help you pick the right ones for your business, social media strategist Saige Driver shares here "the basics you should k...Post is under moderationStream item published successfully. Item will now be visible on your stream.
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Helen Lindsey created a new blog post, How to get your hardware product to market on scheduleWhile the path to success is fraught with difficulties for any technology startup, the failure rate for consumer hardware startups may be as high as 97 per cent. Getting products to market on time is one of the biggest challenges they face, with manufacturing setbacks among the top reasons for failure. For the best chance of success you need to find, and build a strong relationship with, the right manufacturer. And this gets complicated when you take production to China. Here, Felix Von Heland s...Post is under moderationStream item published successfully. Item will now be visible on your stream.
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Helen Lindsey created a new blog post, Why founders need to learn these three things to scale their businessBeing a founder often means having to perform almost every role in the business while you have limited resources for hiring. As the company starts to grow however, you'll have neither the time nor the expertise to cover every functional area of the business. And trying to do everything yourself is going to hinder your performance, limit your creativity and distract you from the strategic decision making that will determine the company's future. By cultivating a strong team of leaders to run...Post is under moderationStream item published successfully. Item will now be visible on your stream.
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Helen Lindsey created a new blog post, 5 steps to transform your idea into a profitable business using crowdfundingRaising the finance you need to get a new business idea off the ground isn't easy. Investors generally aren't interested in your product until they see some traction, yet you can't gain any traction among consumers until you can build the product. This is why so many entrepreneurs are turning to crowdfunding to validate their ideas, build a customer base and raise the funding they need. Mark Campbell has seen entrepreneurs raise anything from $50,000 to more than $1 million this w...Post is under moderationStream item published successfully. Item will now be visible on your stream.
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